įattened by the gluttonous consumption of Mediator’s benign, unprovocative content, the user is made sluggish. This dehumanised meta-data becomes a third-party portrait, sold to governments and marketers exclusively feeding back familiarised socialise propaganda “to tame the bewildered herd”. The Feed is fed by the overload of everyday micro-communications. Offering inconsequential Facebook posts, Instagram pictures and microblogs 140 characters of Twitter fame a million views instantly forgotten. Posting photos of familiar faces and banal updates, users further the “spiral of silence” for fear of exclusion. A new, Mass Panopticon” As a billion Big Brothers form an international neighbourhood watch rather than becoming a cozy village “we are instead retreating into an electronic Tower of Bable, a global skyscraper. A giant garbage site for the information society, with everybody dumping their used products of intellectual labour and nobody cleaning up. The Internet is a communal apartment of the Stalin era: “no privacy, everybody spies on everybody else. The isolated trepidations of “weapons of communication” generate paranoid self-regulating propaganda and manufactured consent. The information overload threatens to take humanity hostage, drawing in peers through social media, developing Stockholm Syndrome, creating inertia and apathy. How does the information overload of online media affect the user’s capacity for social interaction? BA7: Final Project 1: Research, development and reflection

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